BMW. Saturday , November 04th , 2017 - 12:41:31 PM
BMW i is blazing a trail when it comes to shaping the future of sustainable personal mobility. Its integrated concept focuses on responsible use of resources and incorporates material selection and innovative mobility services alongside locally emission-free driving. The BMW i3 is just as serious about the fun of driving, turning even a trip around town into an electrifying experience. The inspirational design of the BMW i3 expresses a new style, while the instantaneous power from the drive system provides an inspiring showcase for the dawn of a new era in mobility. This car’s architecture was designed from the ground up with electric mobility in mind. And its BMW eDrive technology boasts power delivery and efficiency unrivalled by any other manufacturer. All of which makes the BMW i3 a proposition as forward-looking as it is attractive. Combining the latest technological innovations with an evolutionary development of the car‘s design and the expansion of the model range has provided additional impetus for BMW‘s now familiar take on premium electric mobility. The character profiles of the new BMW i3 and new BMW i3s are focused more keenly than ever on driving pleasure, which gives them all the ingredients required to strengthen their leading position and write the next chapter in the BMW i success story.
The trademark BMW i Black Belt running from the bonnet over the roof to the car’s rear end is now complemented by A-pillars and roof lines that also sport a black finish. The range of paint finishes for the remaining body elements has been extended to include Melbourne Red metallic and Imperial Blue metallic. Besides these two new additions, customers can also choose from the non-metallic shades Capparis White and Fluid Black as well as Protonic Blue metallic and Mineral Grey metallic.
The agile handling characteristics of the BMW i3 are improved still further by the optimised Dynamic Stability Control (DSC) system. This comprehensively revised, faster responding traction control system guarantees confident handling under all driving conditions. The BMW i3 now features a globally unique form of wheel speed limiting that ensures increased directional stability, both under dynamic acceleration and on the overrun with strong regenerative braking. Traction during pull-away on snow and wet roads has also been noticeably improved. DTC (Dynamic Traction Control) mode now boosts agility at higher speeds and during sporty cornering, even allowing mild and safely controllable drifts when grip levels are reduced.
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