Niamh Hart. Ford Fiesta. September 09th , 2017.
Ford Fiesta ST-Line’s simple mesh, Ford Performance-inspired grille is designed to be representative of the performance that sits behind it. The sports body styling is more angular and aggressive. A functional rear spoiler contributes to a surefooted stance. Ford Fiesta Active is further differentiated by a raised suspension profile, with dark cladding flowing from the front bumper lip, through the wheel arches and side profile to the rear. A hexagonal grille design features along with a dark element for the liftgate licence plate area, contrast painted roof, and roof bars, all of which contribute to a more rugged, versatile feel.
"Our customers‘ ongoing overwhelmingly positive response to the dynamic design of today‘s Fiesta is a significant factor in why Fiesta is still leading its segment even after 7 years," said Joel Piaskowski, director, Design, Ford of Europe. "We evolved the design to make it more contemporary, yet not lose the ’Fiesta-ness’ that the customers love. The next generation Fiesta is refined, yet much more sculpted with an equally emotional appeal. Fiesta’s exterior is visually simpler, allowing us to create stronger personalities within the expanded line-up, each with distinct fascias, grilles and details that will appeal to a much broader range of customers."
It also features SYNC Connect, which allows owners to connect with Explorer remotely using FordPass to start, lock, unlock and locate their vehicle from almost anywhere - while also allowing access to important vehicle diagnostic information. This technology joins such existing features as enhanced active park assist, which uses ultrasonic sensors and electric power-assisted steering to help drivers with parallel and perpendicular parking; park-out assist, which helps drivers pull out of parallel parking spots; and intelligent all-wheel drive with Terrain Management System™, which enables improved driving capability by sending power where needed.
Underlying the four Fiesta variants unveiled in Cologne is an exterior that builds on the bold styling of the outgoing Fiesta, with a more elegant design, and a more fluid and transitional appearance. Simplified, straighter lines and de-cluttered surfaces deliver more visual strength. The bonnet offers a calmer design with no centre bulge, which allows the new, wider grille to dominate. Sleek headlamps offer a new wrap-around effect that is immediately recognisable day or night.
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