Caitlin Duncan. Toyota. October 17th , 2017.
The new Toyota Camry utilizes TNGA (Toyota New Global Architecture), which represents a completely new strategy to the way the company designs, engineers, and packages its vehicles. TNGA retains all of Toyota‘s traditional values of superlative build quality and safety while injecting a fun driving experience that plays on all the senses. The physical manifestation is the usage of a new engine, transmission and GA-K platform. "With an exhilarating design, refined interior, stirring driving performance, cutting-edge safety and technology, and class-leading fuel efficiency, the all-new Camry retains its excellent value while raising its level of fun and excitement to new heights," said Bill Fay, Toyota senior vice president of automotive operations. "It is, quite simply, the best Camry ever and the benchmark in the mid-size sedan segment."
The Toyota Camry development team aimed for a styling design concept that achieves strong harmony between refinement and a sensual athletic image, creating a new approach to the market. The result is a new signature design language that takes the car into a beautiful and futuristic new direction. The new Camry‘s face is accentuated by a two-piece grille comprised of flowing thin and thick treatments - key elements of the Toyota Camry’s "Keen Look" design philosophy. The curvaceous 1.6-inch-lower aluminum hood sits neatly above the grille’s uppermost section which accommodates a commanding Toyota emblem. For the hybrid model, the emblem is tinged a distinct blue hue. This fashionable trifecta of grille, hood, and emblem blends flawlessly into the A-pillar, and produces a stance that is undoubtedly more aggressive than that of any predecessor.
Toyota Tacoma TRD Pro’s Hill Start Assist Control (HAC), equipped on automatic transmission models only, helps you safely get up those hills. This technology helps minimize Tacoma from rolling backward when you move your foot from the brake to the gas pedal, so you can move upward with confidence. The added traction of 4WD is great, but with Active Traction Control (A-TRAC), it’s even better! Equipped only on the Tacoma TRD Pro manual, A-TRAC is a 4WD traction control system that uses the 4-channel ABS system to control power flow to the front and rear wheels, all without cutting throttle input, to help make traction no matter where you may be.
TNGA is much more than an approach to designing a vehicle‘s platform; it is a new strategy that strengthens the development of Toyota vehicles going forward in an unprecedented manner, while playing an important role as the driving force behind the transformation of the company itself as it incorporates many ways of working with a variety of new and advanced technologies. While each department involved in the development of new vehicles advanced the "kaizen" or continuous improvement within their respective area of design/engineering expertise to make every Toyota vehicle even better, the development of the new TNGA-based Toyota Camry progressed as a single unified team that encompassed all areas of the vehicle’s development.
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