Shannon Griffin. Ford Fiesta. July 18th , 2017.
The Ford Fiesta Active is the first Fiesta crossover model, combining rugged SUV-inspired styling that includes raised ride-height, roof bars and additional cladding; hatchback practicality; and true Fiesta driving dynamics. Ford earlier this year introduced for the first time a new range of ST-Line models that deliver exterior and interior styling inspired by Ford Performance models alongside powerful Ford EcoBoost petrol and TDCi diesel engines, for customers who aspire to the sporty image of Ford’s ST models - but do not require the full performance delivered by optimised ST engines and chassis with sports technologies. The Ford Fiesta ST-Line features sporty exterior styling including unique alloy wheel, grille, front and rear bumper and side-skirt designs. The interior features sports seats, alloy pedals and a flat-bottomed steering wheel, while the driving experience is enhanced with sports suspension.
The next generation Ford Fiesta ST will offer more personalisation options than ever before. Customers will be able to choose from a range of trim elements for the gear lever, steering wheel, door pulls and decorative dashboard spear, and select from distinctive styling packs. The ergonomic Fiesta ST interior will feature supportive Recaro seats and a flat-bottomed steering wheel. Exterior colour options will include new Liquid Blue and the Ford Fiesta ST will feature exclusive 18-inch alloy wheels. "Our ST models are designed to make a Ford Performance driving experience accessible to customers regardless of lifestyle," said Matthias Tonn, Fiesta ST chief programme engineer. "With three- and five-door bodystyles and distinctive styling options that complement the model‘s performance characteristics available from day-one, the next generation Ford Fiesta ST will deliver a broader appeal for an even wider range of car-buyers."
Even the drive is more adaptable, with Expedition‘s all-new Terrain Management System™ that lets customers choose between drive modes for optimal vehicle handling in different conditions. This includes normal for around-town driving, sport for more spirited trips, tow/haul for improved towing and hauling performance, eco for enhanced fuel economy, grass/gravel/snow for loose terrain, sand for low traction situations, and mud/rut for uneven surfaces.
Also offered for the first time on Fiesta is Ford‘s Active Park Assist with Perpendicular Parking, which helps drivers find suitable spaces and park hands free nose-to-tail and side-by-side with other cars. Further enhanced for Fiesta, the technology for the first time can now apply the brakes if drivers do not respond to system guidance and proximity warnings while performing forward and reverse manoeuvres, and a collision with a parked car or obstacle to the front or rear is imminent. "For some drivers our automated parking technologies deliver a ’future shock’: they remain so advanced that customers using them for the very first time can be a little awe-struck," said Darren Palmer, small car vehicle line director, Ford of Europe.
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