Millie Lowe. Ford Fiesta. September 01st , 2017.
Reflecting the consumer shift towards portable digital multimedia, Fiesta delivers Bluetooth connectivity and two USB ports as standard, with an integrated CD player offered as an optional extra. DAB radio is available across the range. However drivers choose to access their music, Fiesta‘s sound systems will deliver high quality audio, including the first B&O PLAY Sound System to feature in a Ford model.
Smartest Expedition ever. The all-new Ford Expedition offers more driver-assist technology than any other full-size SUV. In addition, an all-new high-strength, aluminum-alloy body and redesigned high-strength steel frame form the foundation for Expedition’s rugged off-road and strong towing capabilities. Thanks to the use of advanced materials, the all-new Expedition saves up to 300 pounds, and the team reinvested that weight savings everywhere it counts to give customers more technology and convenience features than ever before. More than 40 features and driver-assist technologies new to Expedition help make the journey as enjoyable as the destination. These include class-exclusive enhanced active park assist to easily pull in and out of parking spots, as well as available 360-degree camera technology to help customers see more around their Expedition for easier parking.
Also offered for the first time on Fiesta is Ford‘s Active Park Assist with Perpendicular Parking, which helps drivers find suitable spaces and park hands free nose-to-tail and side-by-side with other cars. Further enhanced for Fiesta, the technology for the first time can now apply the brakes if drivers do not respond to system guidance and proximity warnings while performing forward and reverse manoeuvres, and a collision with a parked car or obstacle to the front or rear is imminent. "For some drivers our automated parking technologies deliver a ’future shock’: they remain so advanced that customers using them for the very first time can be a little awe-struck," said Darren Palmer, small car vehicle line director, Ford of Europe.
"Our customers‘ ongoing overwhelmingly positive response to the dynamic design of today‘s Fiesta is a significant factor in why Fiesta is still leading its segment even after 7 years," said Joel Piaskowski, director, Design, Ford of Europe. "We evolved the design to make it more contemporary, yet not lose the ’Fiesta-ness’ that the customers love. The next generation Fiesta is refined, yet much more sculpted with an equally emotional appeal. Fiesta’s exterior is visually simpler, allowing us to create stronger personalities within the expanded line-up, each with distinct fascias, grilles and details that will appeal to a much broader range of customers."
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